Christine Day

Chief Executive Officer

In addition to being the former CEO of lululemon, Christine brings 20 years of experience in various executive positions at Starbucks, where she helped build a strong and innovative company culture at one of the world’s most recognizable brands. Her passion, experience, and dedication to wellbeing make her an ideal leader to help us bring Luvo to the next level. Click here to read Christine’s food story.

Christine was honoured during the 2016 Excellence Performance Summit and is a recipient of a Canada Award for Excellence in recognition of her outstanding accomplishments as a successful executive and entrepreneur.

Samantha Cassetty

Vice President of Nutrition

As a registered dietitian, Samantha has reached millions of people with her healthy eating advice. Her passion for transforming the way people eat brought her to Luvo, where she develops nutrition standards that define the brand. Samantha formerly served as Nutrition Director at Good Housekeeping and, overseeing diet and nutrition content across the brand.